Consumers have been trained to “go direct” and “skip the middle man” to save money. This mindsight carries through to small business owners, and is often valid. However, there are always exceptions. Working with a direct lender seems like the most intuitive route for most logical business owners. Relative to Working Capital loans, the fallacy is that this approach will result in lower rates/costs. This is almost always not true, as direct lenders have wildly different terms, rates, and approval criteria. Super Brokers & Participatory Lenders (able to provide you with estimates of ALL lenders… before submitting!) almost always are able to get applicants higher approval rates, more options, better terms, and higher loan amounts. This is often due to volume, pre-underwriting and analysis, managing the process, and contributing to the loan. The best participatory lenders have complex pricing models that allow them to find the best deal available in the entire marketplace, without the multiple unnecessary hard credit pulls resulting from broker applications. In return, they ask their applicants for exclusivity for at least during the decision/offer process. With exclusivity over the long-run, the rule is that they will obtain the best/most/largest options as the Participatory Lending Source has the experience and technology to manage key timings… and good ones are great at quick financing.